It's ideal for people who want to relive the youth they never got to experience because their moms were scatterbrained anti-sugar fascists!
[Box of assorted hagelslag. The best is the original one and the pure chocolate one and the golden one.]
Around 1936, some enterprising Dutch man by the name of Gerard de Vries at the Venz chocolate factory decided to revolutionize the consumption of chocolate in the form of sprinkles – which, by the way, can only be called hagelslag if it's 45% chocolate or more, otherwise it's labelled chocolate-flavoured hagelslag.
Butter up your bread (or toast, though it might be frowned upon) and sprinkle hagelslag generously on top and eat with a grin: the butter is the binding agent that unites the world.
[I might go to hell for putting hagelslag on toast but it's totally worth it.]
Take it from the Dutch: chocolate sprinkles are serious business – about 14 million kilos of business annually, on 850 million slices of bread.
* Totally could be made up.